Valued-Added Content Writers: Building the Online Reputation

When online stores and advertising affiliates buy web content, they are basically entrusting brand image and commercial reputation to content writers. This is particularly true when web content is intended to attract loyal readers rather than boost search engine ranking.

Value-added content writers know how to create product reviews, news feed and editorial articles from the perspectives of both copywriter and consumer-oriented researcher. Editorial articles and news feeds are some of the most visited information resources in the Internet; thus, the chance to exploit their marketing edge should not be missed by web writers. Value-added content writers know the emerging trends, the most highly sought news stories in the past week and the themes that appeal most to target readers. Web writing is all about being read; thus, the interests and needs of the readers should determine the course of web content creation.

Poorly researched articles, outdated news feed, plagiarised editorial articles, and useless content dominate the Internet. The prevalence of misinformation and poor content can be attributed to SEO mania. Many web sites are so preoccupied with SEO that they forget the other factor that determines web traffic – quality content. About.com is a classic example of how value-added content writers can boost search engine ranking and bring long-term profitability. Since the site only accepts subject-matter experts and professional writers, it has gained the reputation of being one of the most authoritative information resources in the Internet, thereby attracting heavy traffic and many advertisers.

From Content Freelance Copywriter to Blogger

Can blogging be as profitable as traditional freelance writing? Unemployed during one of the toughest economic recessions in the U.S., freelance copywriter Dan Rafter tried his luck in blogging and discovered how profitable this profession can be. Many writers like Rafter have learned how to unlock the income potential of blogs, but not all have succeeded in this endeavour. In actual fact, many did not earn anything at all despite writing a good deal of quality articles. What is the key to successful blogging?

Unless a freelance copywriter has an existing loyal readership base or high-traffic blog, writing on a pay-per-click basis will not do. Revenue from the pay-per-click schemes can be embarrassingly low for an individual writer, and most of the time it takes months for articles to get noticed.

Rafter learned that real money can only come from Internet marketers that employ bloggers to write SEO contents, editorial articles, product reviews and news briefs. The SEO market is the key driver of blogging. Many editorial articles, news briefs and product reviews are written by professional freelancers for SEO purposes. Unlike pay-per-click writing schemes, web content service providers that cater to high-traffic web sites pay bloggers based on fixed prices and not on the number of article views. High-traffic web sites need a regularly updated news feed, plus editorial articles and product reviews; therefore, they are willing to pay a freelance copywriter for quality content.

Buy web content from Purecontent.com to encourage web traffic, enhance customer experience and attract online advertisers. Purecontent’s news feed writers can guarantee news stories that rival those of PR Newswire, Yahoo! and Fox News. Like an in-house copywriter, the staff at Purecontent can customise SEO articles, reproduce press releases, and write keyword-rich editorial articles within tight deadlines. With its large pool of content writers from various fields of studies, Purecontent can guarantee accurate, in-depth and authoritative website content.